Elite chain is high end fashion , clothes that are more expensive than primark , next , river island clothes. elite chain brands there clothing are designer clothing . Examples of high end brands Prada , Chanel , Christian dior, Gucci Louis vution and diesel . In my opinion the only people that would buy these kind of clothing would be celebrities and business people. Elite chain stores are like high street store but they are higher price points than high street chain stores and also elite chain stores have quality products .